Marketing Automation
Automation that removes admin, not judgement
Good automation shortens the time between an enquiry arriving and a person responding well. We build the workflows that matter and leave the rest alone.
Approach
Map the process, then automate the repeatable parts
Lead handling
Enquiries captured, routed to the right person, acknowledged promptly and logged consistently — no leads sitting in a shared inbox.
CRM and workflow integration
Website forms, ad platforms and your CRM connected so the sales team sees source, context and history.
Nurture and follow-up
Sequenced follow-up for longer sales cycles, written to be useful rather than automated noise.
Automated reporting
Scheduled dashboards and alerts so performance issues surface without someone manually pulling numbers.
Sensible AI assistance
AI applied to summarising, drafting and classification, with a human check before anything reaches a customer.
Documentation
Every workflow documented so your team can operate and adjust it without depending on us.
Scope
What's included
- Lead and sales process mapping
- Form, CRM and platform integration
- Lead routing and notification rules
- Email nurture sequences
- Automated reporting and alerts
- AI-assisted workflow design where suitable
- Team training and documentation
- Ongoing review and refinement
FAQ
Frequently asked questions
Let's talk about what your marketing should be doing.
A short strategy call to review your current position, where the gaps are, and what a sensible next 90 days looks like.